Your Brand Give your clients instant access to native advertising through your network and under your brand name.
Your Clients With a wide range of the best performing native ad units, tracking data and ad management tools, your clients will be set up for success.
Your Control Run your network according to your business policy, revenue optimization and quality control standards.
User Modeling Continuously learns and adapts to each user’s behaviors with every site visit
Contextual Analysis Relates native ads to the context and page content being consumed, in real-time
Trend Analysis Considers high-traction popular topics and recommends related native ads
Rule-Based Inputs Open feed for optimization based on internal rules and 3rd party data sets from any provider
Open Exchange native ads inventory freely and in real-time with 3rd party DSPs, SSPs, and other connected networks
Programmatic An automated, optimized public and private marketplace for RTB-based auctions
Control Maintain full control over demand through configurable policy rules to ensure quality and yield optimization
Connectivity Seamless integration with high quality supply and demand partners through OpenRTB or custom APIs